Tag: .barcelona

Your .barcelona domain takes no holidays, but you do!

Posted on by Comunicació

The summer is here, bringing with it the temptation to lower our digital shutters a little. Rhythms change and teams are smaller as people take holidays. Yet SEO does not go on holiday, search engines continue to index sites, users continue to look for content and the competition keeps on working.

Don’t fret! The good news is that with a little planning, your .barcelona site can keep working while you relax.

1. Schedule content before you leave

SEO thrives on regularity. If you stop posting content for a few weeks, search engines don’t know this and when you come back in September, perhaps the competition has got ahead of you.

The key is simple: create more content in the spring months and schedule content ahead. You might not be around, but your content is still there. 

2. Use August as an opportunity

If you’ve got less work that usual, it’s the perfect time for tasks that always get put off:

  • Update obsolete content: check old posts, check that links work and update any information that has changed.
  • Optimise content for AI: implement metadata and check your content is well-structured for AI systems.
  • Plan the autumn: which content do you want to publish when you come back from your holiday? Get ahead with this so that you have an advantage when the time comes.

3. Adapt your website to the summer reality

If your company changes the way it works in the summer, the website needs to reflect this:

  • Update customer service times and keep them visible.
  • Prepare automatic replies that indicate response times. 
  • If you offer summer discounts, give them visibility with a pop-up or a banner.
  • Redirect users to social media if this is where you keep your information up to date more frequently.

4. Think about mobile formats

In the summer, people use their mobile phones to look for information: from the beach, from their balconies, the airport or the train. Make sure your .barcelona is visible and working properly in small-screen format.

5. Create light and different content

The summer is a good excuse to move out of your comfort zone. Try formats that you don’t normally use. Assess the reaction that these new resources get and remember that in the summer you’ve got a bit more leeway to experiment. 

Relax, you’ve earned it. But leave your .barcelona domain ready to work!

Bring your business, organisation or project to life with a .barcelona domain! Register it here. 

Your city, your .barcelona

Posted on by Comunicació

Naturally, everything changes. And recent years have seen Barcelona become transformed to adapt to people that live here or experience the city in some way.

It’s ten years since the city started to have its own domain, .barcelona.

Having its own domain means having its own real space on the internet, a place that belongs to you, that bears your name and that identifies you.

The .barcelona domain is the way that people in Barcelona have of existing on the internet: of having our own place, of being able to show what we do every day and offering everybody a window to see it. From anywhere in the world, from any device and at any time.

And that’s no small thing, internet is a vast space, much of it unknown and full or noise, where it’s increasing more difficult to stand out. Yet there is a way to say who you are and where you come from right from the start: with your own .barcelona domain.

The .barcelona domain says it all:

It indicates a geoterritorial location that everyone recognises, people and search engines alike: Barcelona.

It shows that your business is linked to Barcelona’s values: a cosmopolitan city, welcoming and full of people, with plenty of sunshine, a Mediterranean diet and a great atmosphere.

It indicates a genuine project, with personality. Whether you run a business, form part of the social sector, manage a cultural space or are developing your own personal project, there is room for all this under .barcelona.

The domain has become a brand for our part of the world, a recognisable address, which thousands of people in Barcelona have chosen to exist online.

Barcelona is changing. The internet is changing. But the .barcelona domain continues, growing with the city.

Register your .barcelona domain now.

17 July: World Emoji Day

Posted on by Comunicació

World Emoji Day is an annual celebration held on 17 July, reminding us of the importance and impact of these little icons that have changed the way we communicate. Since they were created, emojis have become an integral part of our digital communication, enabling us to express emotions, ideas and reactions in a visual and universal way.

The first emoji was created at the start of the 90s by the Japanese programmer Shigetaka Kurita. The first set of 176 emojis, designed for messaging purposes by the company NTT DoCoMo, included elements such as emoticons, images of animals, foods, objects and other visual symbols. Since then, emojis have evolved and grown, with an ever broader and more diverse range of graphic representations.

There are currently thousands of emojis available, covering a wide variety of topics, such as emotions, activities, animals, foods, places, objects and much more. They are used on a global scale and have become a shared visual language that goes beyond linguistic and cultural barriers.

Here are some tips on using emojis when you communicate:

·        Contextualisation: Make sure the emoji you choose relates to the message you want to convey. Use the emoji to highlight or strengthen the meaning of your words.

·        Avoid excessive use: Use emojis in moderation. Using too many or overloading your message with them can make it difficult to understand. Choose the most relevant and significant emojis to communicate your point of view.

·       Universal meaning: Bear in mind that emojis can be interpreted differently depending on culture and context. To avoid misunderstandings, make sure you know the common meaning of an emoji before using it.

·        Experiment: Don’t be afraid to explore new emojis and use them to express yourself. Creative use of emojis can add a fun and exciting dimension to your digital conversations.

Have a good World Emoji Day! 😉 🎉

The Grec Festival is also .barcelona

Posted on by Comunicació

The collective voice is the idea underpinning the 47th Barcelona Grec Festival, with a programme inviting reflection on how group awareness enriches individual qualities. You’ll find full details on this edition at festivalgrec.barcelona.

Between now and 30 July you can enjoy local and international productions that look at global issues such as the conservation of nature, women’s voices, the consequences of war, the importance of giving visibility to people at risk of social exclusion and the increasing presence of artificial intelligence. There are also activities all around the city, while “La Xirgu en família” offers shows, concerts and workshops for families to enjoy with the children.You’ll find the full programme on the website festivalgrec.barcelona, where you can also download it, buy tickets and keep up to date with the latest news. Not to be miss

The .barcelona domain is ‘Orgullosa’

Posted on by Comunicació

Barcelona is a place for celebrating and asserting LGBTI rights and freedoms in June, as the city marks International Pride Day. You’ll find full details about the programme on the website orgullosa.barcelona.

“Orgull de barri” (neighbourhood pride) fills the city with over a hundred intergenerational, transfeminist and intersectional activities. The city’s museums are also joining in, as “Orgull de museus” (museum pride) sees them reinterpret their spaces and collections from an LGBTI perspective through exhibitions, guided tours and workshops.

The celebrations culminate on 28 June with the second Orgullosa concert, to be held this year at the Moll de la Fusta wharf, celebrating diversity, love, dissidence, bodily diversity and LGBTI pride.

Don’t miss a thing at orgullosa.barcelona!

City markets closer to hand

Posted on by Comunicació

Barcelona’s markets form an important part of neighbourhood life and provide a harmonious experience. Besides being a role-model for commerce in each neighbourhood, they head the urban market model at an international level. Now they’re the latest to have a .barcelona domain with mercats.barcelona, where you’ll find all the details.

In addition to basic information on each food market and non-food market in the city, such as addresses and opening times, you can check how busy they are in real time, discover the Quiet Hours, when light and noise are less intense, make online purchases for home delivery and discover where collection points are located for you to pick up your shopping swiftly and securely from refrigerated lockers. You can also check the activity agenda so you don’t miss the upcoming workshops and displays or read the latest news on markets.

But the website mercats.barcelona offers so much more! Do you know how to make cherry gazpacho or romesco sauce? Check out the markets blog to find dozens of recipes, tips from grandma, information on what’s in season and more.

Barcelona’s markets are also a place for learning. Through this domain you can discover how markets help people acquire knowledge linked to healthy and sustainable food and products.

Return of the Model Barcelona Architectures Festival

Posted on by Comunicació

Architecture’s got the dot again at model.barcelona from 20 to 30 April, with the second edition of the Model Barcelona Architectures Festival set to turn the area around the Parc de les Glòries into a lab for architectural experimentation.

The main concept for this year’s festival is “Radical empathy” in design, architecture and the city, based on spaces for research, dissemination, experimentation and celebration. The areas for this edition of the festival are:

  • Between species: cities are an ecosystem with a balance between multiple species, not just humans.
  • Between cultures: the city must be a place where each new inhabitant and their stories and traditions can fit in while maintaining a shared identity and memory.
  • Between classes: the architecture and urban planning of cities must balance out the class divide.
  • Between generations: a city for all is only possible if it includes all sorts of people.
  • Between materials: cities must be rebuilt using sustainable materials and methodologies which reduce the material footprint.

At the model.barcelona domain you’ll find the full programme for this citizen celebration: workshops, debates, exhibitions, literature and more. Come along and have your say!

The .barcelona domain connects with the city’s digital sector

Posted on by Comunicació

We had the chance to take part in the E-Show Barcelona on 7 and 8 March, one of the biggest and most important fairs for the digital and tech sector, held every year in the city. We were there with the .barcelona domain and the registration company DonDominio, the perfect occasion for us to advise visitors on registering domains for their businesses.

At the E-Show we were able to connect with other professionals and companies in this sector, discover new trends and innovation and present the .barcelona domain to visitors at the fair. It was an enriching and exciting experience, where we had the chance to share ideas and exchange knowledge with experts in this sector.

Various companies and entrepreneurs in the city took advantage of the presence of the .barcelona domain at the E-Show to ask for advice and register their domain. All of them pointed to the importance of linking their activity with the city, in terms of sharing values and the importance of having a domain that puts them on the map. In this respect, we identified plenty of interest in the domain from international professionals active in the city.

It was a unique opportunity for us to demonstrate our commitment to the city’s digital and tech sector and the development of innovative products. In short, our participation at the E-Show Barcelona was a very positive and enriching experience which allowed us to connect with other professionals in this sector, discover new trends and innovation and introduce the .barcelona domain to a broader audience.

survey.barcelona: the photographic vision of transformations in the city

Posted on by Comunicació

Ten photographers have been working in parallel to portray Barcelona, each from their own particular perspective, and document the transformation the city has undergone since 2015. Discover this photographic project at survey.barcelona to understand how the urban landscape has changed and the scope of work carried out in recent years.

This unique photographic of six hundred images features the following visions:

  • Parks (Milena Villalba): general organisation and new green areas.
  • Uses (Andrés Flajszer): elements of public space and how they engage people.
  • Surfaces (Pedro Pegenaute): reurbanisation of streets and added vegetation in more mineral areas.
  • Night (Aitor Estévez): public space during these hours.
  • Air (Jon Tugores): the city seen from above.
  • Life (Xavi Bou and Joan Diví): Barcelona’s biodiversity.
  • Architecture (Adrià Goula): new public housing and facilities and their relationship with the city.
  • Housing (Maite Caramés): personalisation of the inside of public housing by users.
  • Insides(Pol Viladoms): the inside of facilities as new public spaces.
  • Vegetation (Simona Rota): greenery in detail.

The goal of this first photographic survey was to generate a combined vision of the work carried out and shared in numerous projects of different types and dimensions: from major projects in public space to new facilities, public housing and minor works in streets and squares.

.barcelona is a city of women

Posted on by Comunicació

Streets, squares and parks are named after men in most cities in the world. So what’s the story with women? US artist and writer Rebecca Solnit pondered this and came up with the “City of Women” project in 2019, symbolically renaming all the subway stations in New York. London followed suit in 2022 and Barcelona is doing the same to mark 8M, International Women’s Day, with ciutatdedones.barcelona.

The project “Barcelona, ciutat de dones” highlights the extraordinary contribution of many women who have left their mark in different spheres in our city and society. Writers, activists, teachers, singers, actresses, doctors and others have all symbolically given their names to stations on the metro network and urban stops on the FGC train network.

We’ve also given women a greater presence among the city’s street names in all districts. Barcelona now has Plaça de Valerie Powles, Carrer de Lola Iturbe and the Jardins de Carme Claramunt.At ciutatdedones.barcelona you can retrace the history of these women and read their biographies. Are you familiar with Josefa Vilaret, Dolors Aleu or Pilar Aymerich? Discover their stories. Start your journey around the City of Women #CiutatdeDones.